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Online Shopper Increase Impulse Buys

July 09, 2020 3:37 PM | Greene (Administrator)

As e-commerce continues to boom, so does online impulse buying, a new survey reveals. The research from Magid showed the top impulse buys were snack foods and ice cream or frozen treats, with shoppers saying they were more likely to repeat the purchases if they were offered special deals or a "buy again" option while shopping online. You can read the full story HERE.

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